The Authentic Albania Quality Mark Awards Program supports enterprises in Albanian tourism industry by establishing quality hotel standards and building opportunities for tourism businesses. The program will be the country’s first system that rates accommodation facilities in Albania. The program is launched by USAID’s Rritje Albania Program, the Ministry of Tourism, Culture, Youth and Sports, and the Albanian Tourism Association (ATA).
The Authentic Albania quality mark framework was developed based on the 37 standards of the Global Sustainable Tourism Criteria, a U.N. global initiative to support sustainable tourism, and similar programs supported by USAID in Croatia, Bulgaria, and most recently in Macedonia.
By being rewarded Silver Prize of the Mark of Quality for Hotel accommodation, Theranda Hotel represents a selected hotel for accommodations that will be able to bear the Authentic Albania quality mark symbol and benefit from promotion and marketing services provided by the ATA. All Authentic Albania quality mark awards are valid for two years, after which the accommodations must undergo a new assessment to remain in the program.